Matt entered the franchise industry in 1988 and has experienced diverse and formidable achievements as a franchisee, company executive and general manager, brand developer, trainer and teacher, consultant, and matchmaker. Coast to coast, Matt’s helped hundreds of people identify, evaluate, and succeed in the right businesses for them, and will show you how you can leverage your existing interests, skills, and abilities to achieve your goals and live your priorities. Matt also co-authored the book with Tom Scarda, The Road to Franchise Freedom.